Sustainable Competitive Advantage (SCA)

1. Sustainable Competitive Advantage (SCA) is a corporate strategy’s focal point and it is present. SCA is facilitates the improvement and maintenance of an enterprise’s ability to of earning returns on its investment that is higher than the cost incurred in the investment. Since market competition is inevitable and keeps on increasing as businesses and technologies take a more modern avenue, an enterprise has to survive in this competition by employing a unique value-creating strategy.This survival is only achievable by the adoption of the sustainable facet of competitive advantage. Moreover, the market conditions undergo frequent transformations and as a result, development of existing and creation of new resources and capabilities by the enterprise ought to be instituted. The above constitutes the elements of sustainable competitive advantage (Thompson, Bernard, 2003). Business organizations aim at being distinct and able to reproduce in their activities. These alien ate them from their competitors in the eyes of the consumer.Since the competitors are not in a position to duplicate these values, the firm remains to be sustainably competitive. 2. Organizations ought to utilize software service providers for all their software needs because of various reasons that are very consequential to the organization in question. To begin with, these providers more often than not offer software that is genuine and free from bugs. This ensures that the outcomes realized from the use of the software are certainly correct.Guarantee is provided for the software. Besides, technical support is always available from the providers hence enables the employees of the organization make queries in areas that they find challenging through out. Updates for the software are also catered for by the providers and this lowers the maintenance cost. Software service providers beep up the security of the organization’s sensitive information since they are more secretive a nd they are obliged to compensate for any malfunctioning or failure of their product.Additionally, in choosing of the service provider, the firm ought to assess compatibility of the software with their systems, the ease to access the provider for updates or modifications and also the technological qualifications of the service providers (Thompson, Bernard, 2003). More important, the cost to be incurred in providing the service should be within the organization’s ability.